You want to branch out
Despite Americans’ love affair with mobile technology, they still like visiting a homey bank branch now and then. Even millennials say the convenience of branch locations is the most important factor when choosing a bank, a research study from BAI found. Automated banking isn’t offensive, but they like human interaction as well.
Bank of America is opening 500 new branches in the next few years, and JPMorgan Chase is opening 400. Older branches are getting modern makeovers. In some banks, tellers are even doubling as baristas. If your bank doesn’t have convenient branches close to your home or workplace, change bank account locations.
